The Growing VisionFirst Community

In 2016, VisionFirst Eye Care proudly transitioned to becoming an employee-owned practice. Today, we have a team of 38 optometrists and nearly 200 dedicated staff members who take pride in serving our local communities. Every year, over 300,000 patients trust VisionFirst’s eye care professionals to provide the highest level of care.

We current have 18 VisionFirst offices located conveniently throughout the Kentuckiana area and welcome you to learn more about our history and apply to become a member of the VisionFirst team!

Providing Exceptional Eye Care Since 1973

VisionFirst has been providing the most progressive and professional eye care to families in Central Kentucky and Southern Indiana since 1973. Ever since Dr. Rod Rallo moved to Louisville and expanded his practice by purchasing Louisville Optical in 1987, VisionFirst has become the largest “locally owned and operated” eye care practice in the region. 

Over the course of 10 years, Louisville Optical expanded to 7 offices located throughout Kentucky. These offices include the original one on Poplar Level Road, as well as locations in Middletown, Hurstbourne Parkway, Preston Highway, Shelbyville KY, and Frankfort KY. 

Join Our Team

We’re looking for talented team members to continue our growth and provide our customers with exceptional service. 

Add to your experience, develop your skill set, and realize your potential with our team. Please take a look at our open positions and apply today!